The Problem: 783 million people do no have access to clean and safe drinking water worldwide.
The Solution: Create a water bottle that forces the public to clean up their act. The Progress Water bottle features a safe to consume carbon dyed water that will stay dark for as long as the community-in-need is without clean water. A portion of the proceeds from each Progress Water sold will be donated to clean water initiatives. As more bottles are sold, more money will be sent to the community and more clean water will be available for everyone. So drink up!
Art Director: Kalhu Jay
Copywriter: Kalhu Jay
Have you ever looked at your pet and wondered if they're an alien from outer space? If you have, you're not alone. These ads explore the extraterrestrial lives of man's best friend. You may be surprised what they get up to when you're not around.